Case Study: Hapara achieves 20% higher response rates with Starbridge

Hapara Drives 20% Higher Response Rates with Starbridge

Hapara, a leading education technology company, faced the challenge of moving beyond generic mass outbound campaigns to create targeted prospecting for K-12 school districts. Their Account Executive, Kari Smith, needed a way to identify prospects with immediate needs and relevant pain points, which was not possible with the horizontal data providers they had previously tested. This led them to seek a solution from Starbridge.

By implementing Starbridge's platform for real-time meeting intelligence and buying signal enrichment, Hapara gained visibility into prospect challenges and purchasing intent. This allowed the team to deploy highly customized, targeted campaigns. The solution delivered significant results, including a 20% higher email response rate and a reduction in lead qualification time from hours to just five minutes, dramatically improving operational efficiency for the sales team.

Hapara

Kari Smith

Account Executive