Starbridge
17 Case Studies
A Starbridge Case Study
The customer, ClearGov, a GovTech company providing budgeting software to local governments, faced the challenge of an enormous but unusable Total Addressable Market (TAM) of 95,000 accounts. Their CRM data was noisy and outdated, and traditional B2B data providers failed to accurately handle the nuances of the government market, leaving their lean team unable to identify which accounts were worth pursuing.
The vendor, Starbridge, implemented its platform to build a strong data foundation, enriching accounts and adding new contacts with high deliverability. Starbridge's solution included account scoring to prioritize in-market accounts and AI-powered outreach flows. The results were significant, generating $16.4M in new pipeline ARR, winning 14 new customers, and delivering a 163%+ return on investment for ClearGov.