Stape

Stape started in 2020 as hosting for server-side tagging. They wanted to implement server-side tracking on their sites and their client’s sites and found no easy way to do that without clear documentation on how to set it up. They decided to build a tool that will simplify server-side tracking.

Case Studies

Showing 14 Stape Customer Success Stories

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Decathlon Italy increases conversion rate of Facebook Ads campaigns and optimizes customer journey thanks to GA4 and Server-Side Tracking

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Ecooking, Obsidian Digital & Stape Measuring 53 % more value in Google Ads with serverside tracking

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88% increase in conversion campaigns for Farmasave e-commerce through server-side tracking

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McGen Digital obtains 22% cost reduction and 8.2 in Event Manager rating

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MecShopping doubled from 24% to 50% with user tracking consent

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Migrating from Web to Server-Side Tracking

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Comparing Facebook Ads Results Using FB Pixel Only vs. FB Pixel and CAPI

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How Onyx Cookware measured 115% more value in Google Ads

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Finnish 🇫🇮 sustainability leader measures 25% more conversions with sGTM

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Rooza Online Marketing A/B testing client- and server-side tracking with a Dutch Research Institute

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Onboarding Boost and Cost Savings

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ZweiDigital with SportSpar got 24% Cost-per-Purchase reduction and 32% Improvement of ROAS

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Fondo per l’Ambiente Italiano (FAI) achieves a +128% increase in memberships from digital advertising thanks to the implementation of GA4

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Danish Market-leader improves Google Ads-measurability by 17%

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