Case Study: TradeWinds boosts employee engagement with Staffbase

Find Your Paradise with Connected and Engaged Employees

TradeWinds Islands Resorts, the largest full-service destination resort in Florida, needed a better way to connect its growing workforce and reduce siloed communications across departments. The company launched Staffbase’s internal communications app, TW Way, to give employees a central place to find information, engage with leadership, and access key updates from day one.

With Staffbase, TradeWinds created a highly adopted mobile comms platform that now has a 98.1% adoption rate and 55% weekly usage. The app helped drive stronger employee engagement, with survey scores rising three points across every category, while also supporting safety reporting, manager communications, and transparent leadership via the “Ask Keith” channel.

TradeWinds

Jessica Leonard

Internal Communications Coordinator