Case Study: Airbnb boosts Hackathon gifting with Stadium

Airbnb - Customer Case Study

The customer, Airbnb, sought a cost-effective and engaging way to gift attendees of its global Hackathon event. The challenge was to delight a large group while accommodating individual preferences without the hassle of managing fixed gift boxes. They partnered with the vendor, Stadium, to utilize its Shops platform for a personalized gifting experience.

Stadium's solution was the creation of a custom, branded "AirAdventure Shop." This allowed all 189 attendees to choose their own gifts, which Airbnb could personalise with event-specific branding. The results were exceptional, with a 100% redemption rate and a significant boost in event excitement. The vendor, Stadium, provided a budget-friendly service with no minimum spend requirement, which was a key factor in Airbnb's decision.

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