Case Study: Starkwood Media achieves proactive customer support and faster bug fixes with Stackify Retrace

Starkwood Media and Retrace, Logging and Exception Management and Proactive Customer Support

Starkwood Media, a 16-year veteran in automotive digital media, needed to consolidate monitoring tools and improve proactive customer support for its .NET and Akka.NET services. CTO Daniel Taylor evaluated options and chose Retrace from Stackify to combine application performance monitoring with log and exception management in a single platform.

Stackify’s Retrace gave Starkwood linked APM and logging views, transaction tracing, and a logs-and-exceptions UI that exposed a production-only image upload bug and other issues that had previously escaped detection. Within months Retrace became the team’s go-to service-health portal, enabling them to identify problems before customers do, reduce surprise support calls, and speed validation of fixes—delivering measurable improvements in responsiveness and customer satisfaction.

Starkwood Media

Daniel Taylor

Chief Technology Officer