Case Study: 7747 Media achieves 10.5x ROAS and increased in-store visits with StackAdapt

This UK Agency Increased Their Clientʼs Reach and In-Store Visits With Programmatic

7747 Media, a UK agency working for home furnishings retailer Harry Corry, needed a new way to reach online purchasers, drive incremental sales and increase in-store visits while hitting a target ROAS of 3x. To meet this challenge they launched their first programmatic campaign using the StackAdapt platform and its programmatic tools.

Using StackAdapt, 7747 Media ran a full-funnel display and native campaign: prospecting with StackAdapt’s Interest and Intent segments plus 3rd-party data, targeted retargeting, Smart Bidding, revenue tracking via the StackAdapt Pixel, and a footfall attribution study through StackAdapt’s AdSquare partnership. The campaign delivered a ROAS of 10.5x (1045%), a 0.30% CTR and a £1.68 CPA, drove incremental online and offline sales and attributed significant store visits to StackAdapt impressions.

7747 Media

Trevor Jordan

Managing Director