Case Study: ThinkBDW achieves 400% increase in time on site and 40× eCPA reduction with StackAdapt

StackAdapt Outperforms Competing Digital Advertising Platform for ThinkBDW

ThinkBDW, the largest creative marketing and design agency specializing in property, needed a digital advertising partner to drive higher time on site and more conversions for a UK real estate developer while keeping media spend and CPAs efficient. They turned to StackAdapt and its digital advertising platform to precisely reach in-market home buyers who met specific affordability and location criteria.

Using the StackAdapt platform, ThinkBDW implemented geo-radius and postcode targeting, layered browsing/3rd‑party/1st‑party audiences, and a full‑funnel mix of native, display, and video with keyword synergy, frequency retargeting, and localized creatives. The StackAdapt-powered campaign outperformed their previous Google Ads results—producing a 400% increase in time on site, a 30% reduction in bounce rate, a 40x eCPA reduction, and stronger lead and conversion performance.

ThinkBDW

James Root

Digital Director