Case Study: OPR media achieves 14.5M impressions and 40% greater efficiency with StackAdapt

OPR media drives 14.5M impressions and cuts turnaround time 40% with StackAdapt

OPR media, a digital marketing agency, faced the challenge of helping two luxury fashion brands expand in Australia's competitive market. Traditional offline media was inefficient for their goals, so they partnered with the vendor StackAdapt to execute a streamlined, digital-first multi-channel strategy.

Working with StackAdapt, OPR media implemented a solution using diverse ad formats across digital out-of-home, connected TV, and display, supported by retargeting and bid optimization. This approach generated over 14.5 million impressions, re-engaged 950,000 users, and achieved a $0.04 CPCV. Most significantly, StackAdapt helped OPR media improve its campaign efficiency by 40%.

OPR media