Case Study: Biborg achieves 20% conversion rate for Street Fighter 6 with StackAdapt

Biborg drives 20% conversion rate with StackAdapt

Biborg, an independent agency, partnered with StackAdapt to build awareness and drive sales for the video game Street Fighter 6 across competitive European markets. Their challenge was to effectively reach gamers in EMEA and outperform other marketing channels for their client Capcom.

StackAdapt implemented a multi-channel digital advertising solution using Display and Video ads, supported by advanced audience targeting like lookalike audiences. This strategy delivered exceptional results, including a 20% conversion rate for game purchases and a click-through rate four times the original goal, significantly outperforming industry benchmarks.

Biborg