Case Study: AKIN boosts financial campaign performance with StackAdapt

AKIN boosts financial campaign results with StackAdapt, achieving a 13% conversion rate

AKIN, a financial marketing agency, wanted to expand the reach of a campaign for their client, a top brokerage in the APAC region, beyond traditional channels. They partnered with StackAdapt and leveraged its programmatic advertising platform, using solutions like Browsing Audiences, 3rd-Party Data, and Retargeting to target users interested in competitors' products and similar financial services.

By implementing StackAdapt's advanced audience targeting for a full-funnel approach, the campaign successfully drove significant engagement and site visits. The results were outstanding, including a $14 effective cost per acquisition (eCPA), a 13% conversion rate, and a 23% engagement rate. StackAdapt's solution was a game changer for AKIN, enabling them to break through barriers and drive conversions for their client in the finance industry.

AKIN