STAAH
158 Case Studies
A STAAH Case Study
Prince's Gate Hotel, a historic hotel in Rotorua, New Zealand, faced challenges with inefficient and error-prone manual updates of its rates and inventory across numerous online booking channels. This process was particularly difficult to manage alongside commission-free direct bookings, hindering profitability. To address this, the hotel turned to vendor STAAH for its channel manager solution.
STAAH implemented its Channel Manager and ConvertDirect booking engine, automating real-time updates and helping convert website traffic into direct bookings. They later added STAAH's Gift Voucher Engine to create a new revenue stream. The solution significantly boosted staff productivity, reduced errors, and expanded the hotel's online reach. This led to a substantial increase in revenue and provided a crucial cash injection, especially during the pandemic, greatly improving the hotel's bottom line.
Gurinder Singh
Front Office & Reservations Manager