Case Study: Smart Stay Swiss Cottage fills up fast with STAAH

Boutique London Accommodation Gets the Best Start Possible

Smart Stay Swiss Cottage, a new 22-room boutique accommodation in Central London managed by someone with no prior hospitality experience, faced the challenge of effectively reaching its target audience and managing a complex booking process upon opening. They turned to vendor STAAH and implemented its channel manager and ConvertDirect booking engine to address this need.

The STAAH solution provided an easy-to-use platform that seamlessly connected the property to major OTAs and its own website, enabling real-time management of rates and inventory. This resulted in 350 bookings within months of opening, with reservations starting just days after launch. The property quickly reached near full capacity, achieving its goal of a successful start through efficient and effective distribution managed by STAAH.

Smart Stay Swiss Cottage

Denisa Bogdan

Manager