SS&C Advent
129 Case Studies
A SS&C Advent Case Study
AdvicePeriod, a Los Angeles–headquartered wealth management firm with 30 advisors in 13 U.S. locations and $3.5 billion AUM, set out to build a modern, technology-forward platform that could grow organically by adding advisors. The firm’s primary challenge was finding a scalable, integrated, client-centric rebalancer and a core system that would centralize performance reporting and portfolio management while supporting personalized needs like capital gains avoidance, tax-loss harvesting, and ESG considerations.
SS&C Advent’s Black Diamond Wealth Platform (with integrations including SS&C Salentica Elements CRM) was implemented to meet those needs, providing centralized reporting, portfolio management, and a scalable, account-level rebalancer. The solution became AdvicePeriod’s retained core technology, improving productivity and cost efficiency, enabling tighter integrations and continuous feature updates, and supporting the firm’s ability to scale and onboard advisors while managing $3.5B in assets across multiple offices.
Steve Lockshin
Founder and Chief Executive Officer