Case Study: Poolhouse launches a smart-pool flagship and licensing platform with Squircle

POOLHOUSE opens flagship on schedule with Squircle and delivers 90–230× faster booking availability

Poolhouse, a smart-pool venue, faced the challenge of opening its London flagship location on schedule while also building the foundational technology for BillyQ, its licensable hospitality platform. With no existing technology function or platform, they needed an integrated stack to handle booking, payments, and gameplay that off-the-shelf tools could not provide. The vendor, Squircle, was engaged to address this complex challenge.

Squircle designed and built the entire integrated solution, including the brand architecture, a marketing site, the ManageMonkey operating system, the CueBridge API layer, venue gameplay surfaces, and a production-grade AWS cloud foundation. This comprehensive work enabled the flagship venue to open on time with all systems operational. The results were significant: Poolhouse raised $34M, achieved quantified savings of over £650k, and realized a 90-230 times faster booking availability than competitors, all delivered by a remarkably small team.

POOLHOUSE