Case Study: MADD achieves a standout online experience with Squibble

Madd boosts form completions to 17.1% with Squibble

The customer, Madd, approached the vendor Squibble with the challenge of standing out in their industry, where dull corporate designs were the norm. Their website failed to capture their audience's attention and needed a fresh approach to reflect their unique brand personality.

Squibble implemented a solution by completely redesigning Madd's online experience with a unique, mountaineering-inspired design. This created an exciting and engaging user journey, which resulted in a significant measurable impact. Since the launch, Madd achieved an impressive 17.1% conversion rate for completed forms.

Madd