Case Study: Sole Mate achieves faster mobile and desktop performance with Squashed Pixel

Sole Mate boosts PageSpeed to 100 mobile with Squashed Pixel

Sole Mate, an independent running retail store, approached Squashed Pixel to address the slow mobile load speed of their Shopify website. The site suffered from unoptimized images, a high DOM size, and incorrect webfont loading, which increased the risk of losing potential customers. Their goal was to enhance site speed and user experience to boost conversion rates.

Squashed Pixel conducted a technical review using tools like GTMetrix and Google Lighthouse. They implemented a series of UX and performance optimizations, focusing on the mobile view. The results were a remarkable improvement, with PageSpeed scores reaching 98 for desktop and 100 for mobile. The Largest Contentful Paint was reduced to 1.1 seconds, and the site's Domain Authority increased by 5 points. The customer reported an increase in conversions within a week of the work being completed.

Sole Mate