Case Study: FOODMatch streamlines product photography with Squareshot

How Foodmatch took photography out of in-house with Squareshot

FOODMatch, a producer and importer of Mediterranean specialty foods, faced a challenge with its in-house product photography. Following staff changes and a new approach to packaging photography, their internal process became untenable, resulting in quality that was only okay. They needed a partner to provide quick, high-quality, and consistent imagery and came to Squareshot for a solution.

Squareshot implemented a streamlined process for FOODMatch, handling their packaging and product photography needs. This involved photographing unlabeled packaging, which was then digitally labeled by a renderer. This hybrid solution allowed FOODMatch to successfully take photography out-of-house, regularly obtaining the high-quality images they required for their websites, social media, and B2B advertising.

FOODMatch

Hilary Goodwill

Senior Manager