Case Study: Evento reduces event admin with Square1’s white-label registration and payments platform

Evento cuts manual administration by up to 70% with Square1

Evento, a B2B SaaS provider, identified a significant market gap in Europe where sports and community organizations relied on inefficient, manual processes for event registration and payments. They partnered with Square1 to build a modern, scalable, white-label platform that would digitize these operations and create a new revenue stream for their clients.

Square1 designed and built a comprehensive web application with Stripe Connect at its core for secure payments. The solution included a super-admin layer for oversight, customizable registration flows, and a dedicated organiser app for event-day operations like QR check-ins. The platform has reduced manual administration by up to 70% for its users, improved cash flow with faster payouts, and successfully powers multiple white-label versions across Europe, demonstrating significant commercial viability for Evento.

Evento