Case Study: Tv-Insight improves incident response and service visibility with Squadcast

How Tv-Insight established a mature & resilient On-Call process by leveraging Squadcast’s instant alert notifications

Tv-Insight, a TV measurement and advertising company based in Salzburg, Austria, needed a better way to handle incident notifications for its high-volume tracking infrastructure. Before Squadcast, the team struggled with delayed alerts, unclear severity, and manual on-call scheduling, which increased mean time to acknowledge and affected service reliability.

Using Squadcast’s incident management platform, Tv-Insight implemented instant push, phone call, SMS notifications, on-call schedules, Service Catalog visibility, and Datadog webhook integration. Squadcast helped them create a more structured incident response process, improve collaboration during major incidents, and reduce MTTA and MTTR by routing alerts faster and making service health and ownership clearer.

Tv-Insight

Daniel Kocsan

Software Engineer