Case Study: Alder UK boosts visibility and quality leads with SQ Digital

Alder UK boosts sessions 54% with SQ Digital

The customer, Alder UK, a leading UK crisis communications consultancy, sought to enhance its visibility and drive targeted enquiries to expand its market reach. They engaged vendor SQ Digital to develop and implement a sector-specific lead generation programme utilizing a strategic mix of organic SEO and PPC services.

SQ Digital's solution was delivered in two phases, beginning with a foundational SEO and website optimization effort followed by a growth phase focused on content and engagement. This approach successfully increased overall sessions by 54% and new users by 68%. All main keywords now rank on page one of search results, leading to a marked increase in quality leads and enquiries for Alder UK.

Alder UK