Case Study: True Brands eliminates manual order entry and scales fulfillment with SPS Commerce Fulfillment

True Brands - Customer Case Study

True Brands, a Seattle-based designer and supplier of beverage lifestyle accessories, faced growing pains as it expanded into drop-ship and big-box retail. After switching to Oracle NetSuite, the company needed to eliminate manual order entry, fix failures with its previous EDI provider, avoid hiring costly technical staff, and scale quickly to meet rising order volumes and retailer requirements.

By deploying SPS Commerce Fulfillment integrated with NetSuite, True Brands automated order and document flows to 70+ retailers and a 3PL, cutting manual entry and reducing chargebacks. The solution enabled hands-free Walmart fulfillment (more than $5M/year), onboards new retailers in 4–5 days, avoided a full-time hire, freed sales operations staff, and supported rapid, double-digit growth.

True Brands

Matt Oak

Senior IT Administrator