Case Study: Johnson Outdoors achieves complete sales and inventory visibility with SPS Commerce POS analytics and EDI

SPS’ Performance Analytics provides users with the advanced flexibility they need

Johnson Outdoors, maker of well-known outdoor brands such as Minn Kota, Humminbird, Old Town and ScubaPro, needed better visibility into sales once products left their warehouse. Incomplete and hard-to-secure retailer data left them “analyzing half the picture,” so they sought a solution to view and manage the full supply chain and seasonal demand more effectively.

Partnering with SPS Commerce for cloud EDI and POS reporting/analytics gave Johnson Outdoors item‑level and summarized sales views, inventory on‑hand and turns, and flexible reporting across any timeframe or retailer calendar. The tools are used daily by executives, sales, finance, planners and 3PLs, enable rapid ad‑hoc queries and offline analysis, expand retailer coverage, and have helped identify new sales opportunities while proactively managing inventory.

Johnson Outdoors

Julie Hendricks

Sales Analyst Supervisor