Case Study: Rugs Direct achieves automated drop-ship fulfillment and improved customer service with SPS Commerce

A SPS Commerce Case Study

Preview of the Rugs Direct Case Study

Rugs Direct - Customer Case Study

Rugs Direct is a Winchester-based e-commerce retailer selling over 200,000 SKUs through a direct-to-consumer, warehouseless model, so accurate vendor communication is critical. Managing more than 50 vendors with disparate confirmation and shipping processes made drop-ship fulfillment fragmented and left the company unable to reliably show inventory availability or delivery windows to customers.

Rugs Direct onboarded dozens of suppliers to a single EDI workflow using SPS Commerce Fulfillment integrated with Oracle NetSuite, automating order, inventory and shipment updates. The unified, near–real-time data improved customer service, reduced returns, enabled accurate delivery promises on the site, and supported business growth — the company has doubled in size since going live.


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Rugs Direct

Greg Culler

Chief Information Officer


SPS Commerce

177 Case Studies