Case Study: Brooks Sports achieves faster omnichannel fulfillment and supply chain visibility with SPS Commerce

Cloud-based fulfillment streamlines the supply chain at Brooks Running

Brooks Running Co., a Seattle-based maker of high-performance running shoes and apparel selling worldwide, faced growing omnichannel complexity as running demand rose: most sales flow through retailers, customers research and buy across channels, and retailers—especially smaller ones—lacked the inventory visibility needed for fast, accurate fulfillment. Brooks was also migrating to a new ERP to improve inventory and financial management and needed better data sharing and transparency with trading partners.

To address this, Brooks implemented SPS Commerce Integrated Fulfillment, a cloud-based solution that automates document exchange and integrates with 100+ business systems, simplifying partner onboarding. The platform established shared visibility and collaboration across the supply chain, speeding partner connections, improving fulfillment accuracy and efficiency, and enabling data-driven analysis and forecasting to support Brooks’ global e-commerce growth.

Brooks Sports

John Rangel

Chief Financial Officer