Case Study: Benchmade Knife Company achieves greater buyer trust and increased sales with SPS Commerce Analytics

Benchmade Knife Company - Customer Case Study

Benchmade, an Oregon-based maker of premium pocket knives sold across outdoor, hardware and sporting goods retailers, faced a common sales challenge: eliminate guesswork around sell-through and inventory to improve demand planning and buyer conversations. A new sales executive introduced SPS Commerce’s retail analytics to give the sales team timely, SKU-level visibility into store and online performance.

Using SPS Analytics’ weekly point-of-sale reports, dashboards and historical market data, Benchmade monitors sell-through, tracks inventory at the SKU/store level, and proactively addresses low or stagnant stock. The data-driven approach helped the team diagnose product issues, make fact-based assortment recommendations and build rapid trust with buyers—resulting in increased orders and stronger retailer relationships.

Benchmade Knife Company

Alex Calnan

National Accounts Channel Manager