Case Study: Finsire achieves 200% more MQLs and SQLs with Sprouts.ai

How Sprouts helped Finsire increase their MQLs & SQLs by 200%

Finsire, a company developing digital infrastructure for financial assets, faced several challenges in scaling its marketing and sales efforts. Their team struggled to scale outreach, identify active prospects within their ideal customer profile, align sales and marketing on an ABM strategy, and track the complete buyer journey due to insufficient customer data. They partnered with Sprouts.ai to address these issues.

Sprouts.ai provided a solution that included access to multiple databases for comprehensive insights, website tracking analytics to understand the buyer journey, and data scraping for enriched market intelligence. This enabled a targeted account-based approach with personalized messaging. As a result of implementing Sprouts, Finsire achieved a 200% increase in MQLs and SQLs, a 40% growth in their sales pipeline, and a 4x increase in response rates, alongside closing three enterprise customers within a month.

Finsire