Case Study: McDonald’s Franchise Operator reduces turnover and improves hiring with Sprockets

A Sprockets Case Study

Preview of the McDonald Case Study

Using Sprockets to Make Better Hires and Reduce Costly Turnover

The customer, a McDonald's franchise operator, faced an annual employee turnover rate of 132% or more, costing an estimated $387,024 per location. The challenge was that hiring managers lacked data-driven insights and support to make quality hires, leading to wasted hours on inefficient screening and poor customer service.

Sprockets implemented its solution by analyzing top performers at four franchise locations to build unique success profiles for each one. The Sprockets platform provided hiring managers with scientific reports on applicant traits, streamlining their decision-making. This resulted in a 93% retention rate for new hires during the pilot and identified 31 bad fits, saving the franchise operator an estimated $154,039.


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