Case Study: McDonald’s Franchisee Achieves 38% Higher 90-Day Employee Retention with Sprockets

A Sprockets Case Study

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McDonald’s Franchisee Boosts 90-Day Employee Retention by 38%

McDonald’s franchise operator turned to Sprockets during a severe labor crisis to stabilize staffing and reduce reliance on sourcing. The group needed a better way to screen applicants and improve 90-day retention across its 15 Arizona locations.

Sprockets’ Applicant Matching System created success profiles for each location and scored applicants to help managers hire stronger fits. After implementation, crew member retention rose from 53% to 73% and managerial retention from 91% to 100%, delivering $42,600 in savings over 90 days and a 13x ROI, with annualized savings estimated at $170,400.


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McDonald

Curtis Wilhelmi

Franchise Operator


Sprockets

6 Case Studies