Case Study: Dream Daze achieves ~2x higher lifetime value with Springbig

Dream Daze drives ~2x higher lifetime value with Springbig

Dream Daze, a single-location cannabis retailer in New York, wanted to increase customer retention and repeat visits. They needed a solution to keep customers informed about new products and rewards while also gaining clear visibility into their campaign performance. They partnered with Springbig to utilize its mobile app and omnichannel messaging services.

Springbig implemented its branded mobile app, SMS messaging, and built-in analytics to create a data-driven engagement strategy. This solution led to significant results: app users spent an average of $805 per year compared to $366 for non-users and visited nearly twice as often. Springbig helped Dream Daze achieve approximately double the lifetime value from its app users, successfully turning everyday customers into more frequent, higher-value shoppers.

Dream Daze