Case Study: KFC Chile achieves local delivery eCommerce with Spree Commerce

KFC launches local delivery eCommerce in Chile with Spree Commerce

KFC, a global fast-food restaurant chain, faced the challenge of reducing its reliance on third-party delivery marketplaces and gaining more control over its digital sales channel. To achieve this, KFC Chile partnered with Spree Commerce to build a proprietary local delivery eCommerce platform.

Using Spree Commerce, KFC Chile implemented a direct-to-consumer website that allows customers to order food for delivery directly from their nearest restaurant. The solution integrated key technologies like Google Maps and the Mercado Pago payment gateway. This allowed KFC to successfully eliminate the middleman, gain greater control over its sales channel, and improve its margins.

KFC