Case Study: Branded Cities streamlines OOH inventory mapping with Spotzi

Branded Cities - Customer Case Study

Branded Cities, an innovative out-of-home (OOH) media owner, required a tool to map and visualize its widespread inventory of screens for clients, bridging the gap between information requests and proposals. They partnered with Spotzi to implement a custom mapping solution integrated into their website.

Spotzi's platform provided a detailed, interactive map of all assets, allowing clients to independently review inventory, view specs, and run distance tests on creatives. The solution included a shopping cart function for direct asset requests and demographic filtering for targeted campaign strategies. This streamlined the RFP process for Branded Cities, leading to a simplified sales cycle and enhanced campaign impact for their clients.

Branded Cities