Case Study: SOTA Toys virtually eliminates shipping breakage with SpotSee ShockWatch Labels

SOTA Toys virtually eliminates breakage with SpotSee, cutting a 30–50% reship rate

SOTA Toys, a boutique manufacturer of collectible resin figures and statues, faced a severe challenge with product breakage during shipping. Despite their products being very durable, mishandling by carriers resulted in an astounding 30-50% breakage rate, which destroyed profitability and frustrated customers. They partnered with vendor SpotSee and implemented its ShockWatch Labels to address this.

The solution from SpotSee involved affixing ShockWatch impact indicator labels to outbound packages. These labels provided a trail of accountability and served as a highly visible reminder to prevent rough handling. The results were immediate and dramatic; SOTA Toys reported that its breakage rate plummeted, with no breakage at all on the first 20 retail shipments made with the labels, virtually eliminating their previous 30-50% reship and replace rate.

SOTA Toys