Case Study: Shade Station achieves 50% higher site search conversion rate with Spotler

Our conversion rate of visitors using site search is up 50.20% and revenue from those visitors is up 54.78%!

Shade Station, a UK-based online retailer of sunglasses, glasses, and watches, used its on-site search to help customers find products across its global websites. However, their legacy search was slow and often returned no results for misspelled queries, creating a barrier to sales. They turned to Spotler and implemented its Activate Search solution to address these challenges.

By deploying Spotler Activate Search, Shade Station gained a faster, more intelligent search tool that could understand user intent and return accurate results even for misspelled brand names. The implementation was straightforward and supported by Spotler's knowledgeable team. This solution led to dramatic improvements: a 50% increase in conversion rate and a 54% boost in revenue from visitors using the site search.

Shade Station

Jon Walden

Online Consultant