Case Study: Royal Academy of Arts regains control of its data with Spotler (SpotlerCRM)

How The Royal Academy of Arts regained control of their data

The Royal Academy of Arts faced an increasingly unmanageable patchwork of client information—handwritten notes, staff memory and paper records—that hampered its advertising sales team’s ability to track advertisers, forecast revenue and service members. To modernize while keeping costs down, the Royal Academy of Arts selected Spotler’s cloud-based CRM, SpotlerCRM, for a customizable, accessible solution.

Spotler implemented its web-based SpotlerCRM, migrating data, running a parallel rollout and training staff for a quick, smooth go-live; new users could be productive in minutes and one temporary hire was “up and running in 10 minutes.” As a result, the Royal Academy of Arts now has client records at their fingertips, reliable backups, clearer sales-to-date and forecasting, and increased productivity and efficiency—no more scraps of paper—and can manage advertising sales for multiple clients with greater control thanks to Spotler.

Royal Academy of Arts

Kim Jenner

Royal Academy of Arts