Spot
94 Case Studies
A Spot Case Study
Beeswax, a Bidder-as-a-Service pioneer founded by former Google and DoubleClick leaders, faced rising AWS compute costs and the need for ultra-low latency (sub‑30 ms) infrastructure for real-time bidding. Hesitant to adopt AWS Spot Instances because of reliability concerns and poor Reserved Instance utilization, Beeswax evaluated Spot’s Elastigroup to reduce cost and automate DevOps while preserving performance and deployment workflows.
Spot implemented Elastigroup to import Beeswax’s ELB, enable autonomous autoscaling, run blended clusters across multiple instance types and purchasing options (Spot, On‑demand, Reserved), prioritize Reserved Instance usage, and integrate with AWS CodeDeploy (including blue/green deployments). Elastigroup’s ML‑backed Spot interruption predictions and graceful replacements plus responsive Spot support let Beeswax move workloads onto Spot safely — cutting their AWS compute bill by over 60% monthly and freeing engineers to focus on product development.
Ram Rengaswamy
Chief Technical Officer