Case Study: Heartland Automotive Services achieves rapid brand protection, real-time threat detection and 25% lower TCO with Splunk

Heartland Automotive Protects Brand Reputation, Secures Data with Splunk Platform

Heartland Automotive Services (dba Jiffy Lube), the largest Jiffy Lube franchisee with about 531 locations, needed a cybersecurity platform to protect its brand and data. The company had no formal security program or SOC, relied on manual log checks, and faced slow, hours‑long incident response and limited forensic capabilities—leaving it vulnerable to malware, insider threats and data loss.

Heartland deployed Splunk Enterprise Security with Splunk User Behavior Analytics as an integrated SIEM, implemented in three weeks with Splunk professional services. The platform delivered real‑time investigations and insider‑threat detection, enabled a SOC and PCI compliance, cut TCO by about 25%, and used machine learning to close blind spots—helping the team quickly stop a potential data‑exfiltration event.

Heartland Automotive Services

Chidi Alams

Head of IT and Information Security