SplitMetrics
62 Case Studies
A SplitMetrics Case Study
Stocard, one of the leading mobile wallets worldwide, needed a more efficient way to manage and optimize its Apple Ads campaigns across more than 20 countries and regions. The team wanted to reduce the time spent on campaign maintenance while improving performance against in-app event KPIs.
Using SplitMetrics Acquire, Stocard defined conversion events, set up automated rules, used keyword optimization tools, bulk editing, and custom metric columns to streamline campaign management and gain better insights. With SplitMetrics, the company sped up campaign optimization, kept campaigns cleaner, spent ad budget more efficiently, and reached target KPIs faster.
Anna Wrede
Marketing Manager Mobile