SplitMetrics
125 Case Studies
A SplitMetrics Case Study
Livintis, a mobile app development studio, faced the challenge of scaling its new Photo & Video app through Apple Ads amidst growing competition. Their goal was to optimize campaigns to drive growth for this project. They partnered with SplitMetrics Agency to manage this task.
SplitMetrics Agency set up the Apple Ads account, identified a profitable semantic core, and developed a strategy focused on leveraging high-performing keywords from the U.S. market for rapid international scaling. This solution delivered exceptional results: the cost per conversion was cut in half to an average of $12-13, and the number of weekly conversions grew 4x from 200 to 800.