Case Study: BC Nurses' Union boosts advocacy and public engagement with SplitMango

BC Nurses' Union launches Help BC Nurses to support 1 public advocacy campaign with SplitMango

The BC Nurses' Union was facing a critical shortage of staff and high rates of nurse burnout, which threatened patient care. To address this, they needed to raise public awareness and motivate citizens to advocate for change. The union engaged SplitMango, who provided project management and custom CMS development services to create the "Help BC Nurses" website.

SplitMango developed an informational website hub featuring articles and videos to educate the public. A key feature allowed visitors to easily email their government representatives directly through the site, turning them into advocates. The solution, created in collaboration with a design agency, became a powerful platform for the union, driving public engagement and supporting their ongoing mission to improve working conditions for nurses.

BC Nurses' Union