Case Study: Simba Sleep boosts payment volume by 42% with Splitit

Simba grows payment volume 42% with Splitit

Simba Sleep, a global mattress designer and manufacturer, faced a challenge with its existing installment payment option, which was only available to customers in the United Kingdom. This left the majority of its international customer base without a flexible payment method. Furthermore, the solution added friction with a lengthy application process, leading to checkout abandonment and impacting conversion. Simba needed a new payment solution from a vendor like Splitit that could scale globally and remove this application barrier.

Splitit implemented its card-linked installment model, which allows customers to use the credit they have already earned on their existing cards, eliminating the need for applications or new loans. The solution provided a single integration for all of Simba's markets. The results were significant, with Splitit driving a 42% year-on-year growth in payment volume. In the UK, 25% of shoppers chose Splitit at checkout, and in France, it accounted for approximately 40% of checkouts, increasing conversion on high-value purchases.

Simba