Case Study: McRennett boosts social media growth with Spinta Digital

McRennett grows social following from 1,300 to 1,900+ in 3 months with Spinta Digital

McRennett, a long-established bakery and confectionery brand based in Chennai, sought to revitalize its social media presence to connect with modern audiences while honoring its 123-year legacy. The brand partnered with Spinta Digital for a social media revamp to address this challenge through engaging content, creative campaigns, and influencer collaborations.

Spinta Digital implemented a solution that included high-quality content and seasonal campaigns like "Spookylicious" for Halloween and "Merry Madras Christmas." This strategy, supported by performance-driven ad campaigns, significantly strengthened McRennett's social media. The vendor's work resulted in the brand's social following growing from 1,300 to over 1,900+ followers within three months, delivering strong engagement, higher visibility, and sustained audience interest.

McRennett