Case Study: Marine Stewardship Council modernises its digital platform with Spinbox

Marine Stewardship Council boosts time onsite 53% with Spinbox

The Marine Stewardship Council, an international non-profit, needed to modernize its digital platform to resolve long-standing technical issues, improve accessibility, and enable more efficient campaign delivery. They partnered with vendor Spinbox to undertake a technical upgrade of their Sitefinity CMS and address a significant inherited backlog of problems.

Spinbox modernized the platform by upgrading it to the latest version of Sitefinity, resolving the inherited bugs, and implementing key accessibility enhancements. They also developed a new custom "Product of the Year" campaign module. This solution resulted in a more stable and accessible platform, giving MSC the ability to launch campaigns independently. The measurable impacts included a 53% increase in time onsite, a 70% increase in direct traffic, and a 26% increase in page views.

Marine Stewardship Council