Case Study: Brain Tumour Research boosts donations and user journeys with Spinbox

Brain Tumour Research raises £2,500 in a week with Spinbox

Brain Tumour Research (BTR), a charitable organisation, needed a website redesign to overcome significant user journey issues that were hindering donations and confusing visitors. Their previous site had poorly structured information and slow fundraising pages, preventing them from becoming a leader in their field. They reached out to vendor Spinbox for a solution involving consultancy, design, and development on the Sitefinity platform.

Spinbox re-engineered the user journey for donations, integrating the NowDonate platform to allow one-click contributions without leaving the site. They also migrated a separate blog into the main Sitefinity CMS to streamline content management. The results were immediate, with donations exceeding £2,500 in the first week, a record for the charity. The new site also provided a modern, fast design that improved user experience and grew content and campaign engagement year on year.

Brain Tumour Research (btr)