Case Study: TBC Group reduces invalid clicks and improves ad efficiency with Spider AF

How TBC Tackled Rising Ad Costs and Invalid Clicks in the Beauty Industry

TBC Group, a leading aesthetic salon chain in Japan, was facing rising digital ad costs and a growing problem with invalid clicks that threatened the efficiency of its salon booking campaigns. To address this, TBC Group turned to Spider AF, an ad fraud prevention solution, after finding its previous tool lacked transparency and sufficient coverage across the multiple ad networks it used.

By implementing Spider AF, TBC Group was able to block invalid clicks across several platforms, reduce wasted ad spend, and gain clearer visibility into campaign performance through transparent reporting. Spider AF’s impact was measurable: blocked fraud and media refunds more than covered the tool’s cost, improved ROI and CPA, and helped TBC Group optimize ad spend with higher-quality traffic.

TBC Group