Case Study: i-mobile achieves 75% faster fraud investigations and detects hidden ad fraud with Spider AF

Doing Fraud Investigations In ¼ The Time With Data Visualization

I-mobile, a pay-per-performance ad service provider, faced persistent, hard-to-detect ad fraud that couldn’t be confirmed from log data alone, costing millions in deductibles, consuming large man-hours, and even costing business. In June 2018 they adopted Spider AF’s fraud prevention and data visualization solution to restore transparency and speed up investigations.

Spider AF delivered visual dashboards, waveform and scoring analyses, batch device checks and ongoing product support (including a shared blacklist and report memo features), allowing I-mobile to spot clever fraud patterns quickly. As a result Spider AF cut investigation time to about one quarter (e.g., tasks that took an hour now take ~15 minutes), enabled detection of previously unnoticed fraud, reduced monthly deductible losses of several million yen to nearly zero in some months, sped up medium investigations, and helped I-mobile win new contracts (I-mobile reports roughly 90% satisfaction).

I-mobile

Nishimura

I-mobile