Case Study: TYL Inc. Achieves Measurable ROI from Ad Fraud Refunds with Spider AF

How TYL Turned a Free Trial of Spider AF into Measurable ROI

TYL Inc., a recruitment services company serving animal hospitals, the pet industry, livestock, and food sectors, was struggling with fraudulent clicks in Google Ads search campaigns. After quality issues in Search Partner placements forced them to pause those ads, TYL needed a way to identify wasted spend and protect its performance-based business model.

Using Spider AF’s PPC Protection free trial, TYL uncovered significant click fraud even in core search campaigns and then used Spider AF’s detection data to submit refund claims to ad platforms like Google. With Spider AF, TYL now receives monthly refunds equal to roughly 5–10% of ad spend, consistently exceeding the tool’s subscription cost and turning ad fraud prevention into measurable ROI.

TYL Inc.

Yutaka Nomura

Head of Marketing Planning