Case Study: Tealive achieves global brand growth with The Sphere Agency

Tealive - Customer Case Study

Tealive worked with The Sphere Agency to help a new and innovative bubble tea brand grow quickly beyond Malaysia. The challenge was to create a global brand platform that could support expansion into international markets while strengthening the brand at home.

The Sphere Agency built a “breakthrough” brand platform centered on Tealive’s product experience, innovation, and consumer promise, activated across outdoor, digital, social, radio, and events. The campaign delivered an immediate uplift, with sales increasing 11.8% year over year in the first quarter, and the platform was then rolled out into markets including Australia, Thailand, India, China, and the UK.

Tealive