Case Study: Waring School boosts traffic and open house interest with Sperling Interactive

Waring School increases open house submissions with Sperling Interactive

The Waring School, a coeducational day school in Beverly, MA, needed a website and marketing partner to highlight its unique, immersive learning programs and vibrant community. They challenged vendor Sperling Interactive to create a user-friendly website that reflected their distinctive approach and to help with broader marketing needs to elevate the school's profile.

Sperling Interactive developed a completely bespoke website tailored to showcase the school's unique offerings and fully immersed themselves in campus life to create authentic marketing content. The solution included year-round photography, videography, and campaigns across print, digital, and social media. As a result, Sperling helped Waring School achieve a 0% increase in open house submissions and a million impressions from digital campaigns, alongside significant growth in organic traffic year-over-year.

Waring School