Case Study: Cotting School boosts website traffic and accessibility with Sperling Interactive

Cotting School boosts website traffic in 2024 with Sperling Interactive

Cotting School, an inclusive educational community in Lexington, MA for students with special needs, approached Sperling Interactive with the challenge of expanding its reach throughout Massachusetts. They needed a comprehensive new website to attract potential students and families by providing access to all information and resources about the school.

Sperling Interactive designed and developed a sleek, ADA-accessible website with streamlined navigation, a dedicated parent portal, and virtual campus tours. They also created a separate site for the Cotting Transition Institute. Following the site's launch in August 2024, Cotting School saw a significant increase in website traffic and engaged sessions. Sperling's work successfully improved the school's online communication and search ranking.

Cotting School